The story of Pseudo Force Studio and logo
IT'S ABOUT FUCKING TIME I PUBLISH THIS.
Hey, I'm Allie and I like to make people feel like a badass.
While balls deep in a quarter-life crisis, I fell in love with lettered art. I paired it with my love of aggressively motivational quotes and my favorite word - FUCK.
Today I design/create/ship handmade posters + apparel in my home studio.
MEANING OF PSEUDO FORCE STUDIO + LOGO
First, a high level physics lesson.
- Pseudo Force - a "not real" force felt by the observer.
- Force- every action has an equal and opposite reaction
For example, when you slam on the breaks and your car stops yet you move forward.
Ok, but why the hell did I choose this name?
When it feels like our world stops, I want to keep pushing you forward 😈
